Merseyside-based bathroom specialists Victorian Plumbing are proud to announce a unique partnership with bathroom brand Bristan, in support of their new Smile, Glee, Joy and Bliss ranges of electric showers.




Launching this week is a highly targeted cross-marketing campaign by Bristan and Victorian Plumbing that seeks to find potential customers, both retail and trade, and introduce them to the new range of electric showers. The Just Add Water campaign highlights the ease of installation and use that make Bristan electric showers so popular.


Victorian Plumbing Managing Director Mark Radcliffe said -


“We are delighted to work so closely with Bristan on this campaign. More and more of our suppliers are reaching out and looking to strengthen ties with the company, take advantage of our fantastic place in the market, or looking to get on board with our dynamic, innovative marketing efforts.


“This latest campaign is fantastic opportunity for us - Bristan are one of the most popular bathroom brands in the UK, and we are looking forward to working together for even greater continued success.”


The potential customers are then able to read more about their choice of shower at VictorianPlumbing.co.uk and purchase - or if they are trade customers, take advantage of Victorian Plumbing’s Trade Account system that provides a dedicated trade rep and special discounted prices on a tiered scale - ideal for bulk, international or trade orders.


Ian Hansell, General Manager for Bristan, comments –


“Originally launched some five years ago, our electric shower range was designed to introduce a range of affordable, stylish products that were easy to fit and would keep installation time down. The key was delivering electric showers which appealed to the homeowner but also offered good margins for our customers.


“Fast forward to today and we’ve retained our easy to fit values but have also developed a number of clever new features designed to improve the user experience. This exciting campaign, which will target both installers and consumers, is part of our wider launch plan and we’re thrilled to have this partnership in place with Victorian Plumbing.”


To learn more about Victorian Plumbing or Bristan’s new electric shower range, please visit VictorianPlumbing.co.uk/Bristan.